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Daraz Shopping Expo 2023
Daraz Shopping Expo
2023
The first of its kind, the Daraz Shopping Expo was a large-scale four-day event at the Lahore Expo Centre that left attendees speechless. The idea behind the event was to deliver an immersive on-ground experience to the visitors which would translate to online sales.
Three expansive halls were raised, each representing Daraz’s major categories; Fashion & Beauty, Electronics & Motors and Home & Grocery. Our lineup of electronic giants included Samsung, Philips, Dawlance, Fiber, FinTech, SanDisk, PTCL and many more, while on the Fashion front, acclaimed names such as Saira Rizwan, Republic Womenswear, Zara Shahjahan showcased their masterpieces.
A harmonious blend of innovation and execution, the event’s itinerary included two days of electrifying concerts with performances by Asim Azhar, Natasha Baig, Sahir Ali Bagga and Soch band amongst others and two days of live fashion shows where Daraz’s leading brands were given an opportunity to showcase their collections.
A harmonious blend of innovation and execution, the event’s itinerary included two days of electrifying concerts with performances by Asim Azhar, Natasha Baig, Sahir Ali Bagga and Soch band amongst others and two days of live fashion shows where Daraz’s leading brands were given an opportunity to showcase their collections.
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